Graphic Designer · Creative Director · DC–Maryland–Virginia

David-
Benji

Building visual identities that feel lived-in, expressive, and unmistakably human — at the intersection of branding, music culture, and editorial design.

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Portrait Photo
David-Benji

About

The Designer

I'm David-Benji, a graphic designer and multidisciplinary creative focused on building visual identities that feel lived-in, expressive, and unmistakably human.

After years in performance and fitness communities, I shifted fully into design — building worlds through typography, image-making, and storytelling. I collaborate with artists, small labels, and emerging brands that want more than just a logo. They want a presence.
Brand Identity Music Creative Direction Album Packaging Editorial Design Web Design Merchandise

Music Identities

Sound Made
Visible

Music branding at its most emotional. Each identity system is designed as an unfolding story — where typography, imagery, and narrative amplify the listening experience across every surface a fan might encounter.

Featured Project — Romanian Pop

LUC

A complete creative direction system for a Romanian pop artist built for the night.

Luc's debut EP Orbit moves through the energy of club culture, friendship, and the gravitational pull of a moment — music that celebrates living fully without apology. The identity system was built to launch Luc from emerging artist to recognizable presence across digital, print, environmental, and experiential touchpoints.

LUC Orbit EP Cover
Luc — Hero Image / Album Art

Lead Single

"Orbit" — finding yourself locked in someone's gravitational pull on the dancefloor.

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LUC Logo Logo System

Brand Identity

Logo System

A bold wordmark built for impact — from billboard to phone screen. Primary lockup, stacked variant, and icon-only forms with a saturated palette anchored by deep space neutrals.

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LUC Orbit EP Packaging Mockup Orbit EP Packaging

Album Packaging

Orbit EP

Celestial imagery, orbital paths, and luminous color fields layered with bold Romanian typography. The result feels like a club at 2am seen from somewhere above it: vast, bright, alive.

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LUC Billboard Mockup Billboard / Signage

Environmental

Out of Home

Large format billboard and event signage applications built for the live context. High contrast, saturated palette commanding attention at speed or up close.

Fan Experience

Petrecere
Club

Petrecere — Romanian for "party" — is Luc's exclusive fan membership program. Open to anyone, the Petrecere Club transforms fans into insiders with tiered access to experiences that extend the world of Orbit beyond the music itself.

Tier 5
Pre-show access · Exclusive merch
Entry
Tier 4
Post-show events · Priority entry
Member
Tier 3
Meet & greet · Limited drops
Inner
Tier 2
Soundcheck · VIP lounge
Elite
Tier 1
Private post-show party with Luc
Orbit
Tier 5 pass
Tier 4 pass
Tier 3 pass
Tier 2 pass
Tier 1 pass

More Music Work

Other
Identities

Day Blue Album Art Day Blue — Album Art

Personal Project — Indie / Cinematic

Day Blue

My debut music project — complete creative direction, artwork, and digital rollout developed as a cohesive narrative system treating each single as a chapter in a larger emotional world.

Brad Huntington / VANTA Album Art Brad Huntington + VANTA

Concept Projects — Alt-Country · Hip-Hop

Brad Huntington / VANTA

Two contrasting artist identities exploring how brand language adapts across genre and audience — from Americana storytelling to contemporary street culture.

Brand Identity Album Packaging Creative Direction Music Branding Editorial Design Merchandise Typography Visual Identity Brand Identity Album Packaging Creative Direction Music Branding Editorial Design Merchandise Typography Visual Identity

Branding

Worlds to
Step Into

Branding is storytelling made tangible. Identity systems designed not just to communicate, but to evoke — through texture, typography, symbol, and atmosphere. Each brand is built as a world to step into, not simply a logo to look at.

Nahas Logo Mockup Nahas — Brand Imagery
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Fashion Identity · Conceptual

Nahas

A gender-expansive fashion label rooted in Jewish and queer identity — clothing as both shelter and self-expression.

The visual world draws from stonework, scaffolding, glass facades, parchment, and skin — surfaces that carry history, texture, and presence. Typography becomes architectural. Layouts breathe with negative space. The debut campaign, Under Skin, Above the City, frames clothing as a bridge between inner identity and outer world.

Wordmark Typography System Campaign Packaging OOH
Tannins & Tails Logo Mockup Tannins & Tails — Brand Imagery
02

Hospitality Identity · Conceptual

Tannins
& Tails

An upscale fox-run café concept — luxury without stiffness, sophistication with a wink.

The brand pairs the ritual of coffee and wine culture with playful animal companionship. Warm browns, soft creams, and deep berry tones establish a comforting palette. The stylized fox mark captures curiosity and charm without becoming childish — a complete brand world extended across menus, packaging, signage, and environmental design.

Logo System Illustration Menu Design Environmental Stationery

Editorial

Pages That
Make You Linger

Layout, typography, and imagery working together to guide emotion as much as information. Magazine spreads, campaign lookbooks, and narrative-driven compositions designed around rhythm, hierarchy, and visual storytelling.

From Spires to Skylines Feature Image From Spires to Skylines — Feature Image

Long-Form Editorial · National Geographic Style

From Spires to Skylines

A Journey Through London, Oxford, and Liverpool

The Brief A long-form editorial feature designed in the style of National Geographic, tracing a visual and narrative journey through three cities. The project explores how cities reveal themselves through rhythm, architecture, and everyday ritual.
The System Complete editorial system developed from scratch: grid, typographic hierarchy, pacing, and image composition across a multi-page publication-ready spread. All photography by David-Benji. Extended into responsive Figma interfaces for desktop, tablet, and mobile.
The Result A cohesive feature demonstrating how design and photography work together to build atmosphere, guide narrative flow, and transform place into experience — translated from print into a fully responsive digital system.
Run the District Editorial Spread Run The District — Spreads

Magazine Concept · DC Culture

Run the District

An editorial concept exploring running culture as a defining rhythm of Washington, D.C. — turning ordinary routes into shared ritual through bold typographic hierarchy and energetic grid work.

From Spires to Skylines Digital Mockup From Spires — Digital / Figma

Digital Extension · Responsive UI

Built in Figma

The print editorial system translated into responsive digital interfaces — desktop, tablet, and mobile layouts thoughtfully restructured to maintain typographic hierarchy and brand consistency across every screen size.

Robbie Williams Escapology Rebrand Mockup Robbie Williams Escapology — Rebrand

Music Rebrand · Personal Exploration

Escapology Reimagined

A personal exploration in music rebranding — reimagining the visual identity of Robbie Williams' Escapology to explore how contemporary typography and image treatment can reinterpret a legacy release for a modern audience.

© 2026 David-Benji Fineberg · Graphic Designer · DC–Maryland–Virginia